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Five Ways to Leverage Social Media to Get More (and Younger) Clients


 

1. STOP BEING A ROBOT/ BUILD A RELATIONSHIP. -- RESPOND QUICKLY TO INQUIRIES.

  • According to research by NM Incite, 71% of consumers who receive positive social care are likely to recommend the brand to others.

  • Relationship marketing = Brand loyalty


 

2. RUN SOCIAL MEDIA CONTESTS.

  • Competitions are a great way to increase your social media following and generate leads for your business.


 

3. BECOME A KNOWN ENTITY USING SOCIAL MEDIA GROUPS.

  • People want to buy from those whom they know and trust and one way to do so is to create/join Facebook and LinkedIn groups.


 

4. BECOME KNOWN FOR BEING A WELLSPRING OF NO-STRINGS-ATTACHED INFORMATION.

  • Understand what your audience enjoys and be picky about what you share.

  • Posts should be relevant to your audience, helpful and entertaining


 

5. DON’T FORGET ABOUT VIDEO!

  • Users love them, and they help you tell your story quickly.


 

Helpful Articles:


8 Best Practices for Social Posts That Get Noticed [Infographic]

http://www.socialmediatoday.com/marketing/8-best-practices-social-posts-get-noticed-infographic


This article does a great job at braking down social media demographics

http://www.socialmediatoday.com/marketing/4-fundamental-tips-help-maximize-your-social-media-marketing-process





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